Charles Atlas advertisement in Charlton Comics cover-dated February 1957
ad copyright ©1957 and 2022 Charles Atlas Ltd.
On the other hand, the hapless Fred the Clown (by the always-brilliant Roger Langridge) shows us the more probable outcome of an Atlas beach encounter. Duck, Fred, duck!
from Fred the Clown #1 (Hotel Fred Press, September 2001), by Roger Langridge
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQenrY-T9_-EUVG2XBTW-ZiSnvw_V3JFU-8tiFlhrdgKCUBaE56ekbiILucymY9gA-xa4zdGy_z1Njojw78Z-YnlUiN4PIRRurK7GzqoEg3B-PmXl2RJaS1ZaVKVCEHP-m-WVr2xjqailLu1jlzylysiBGc3sVXLXNMFDzAURyrHhKBfcqyO4/s1600/button-libertybellmarch.jpg" "It's...")
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Asks "Why be half a man?", illustrates "Just look at the results I get!" with pictures from the waist up only.
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