Atlas/Seaboard Week, Day 1: Et tu, Brute?

The Mid-Day Matinee this week, all week: Atlas/Seaboard! Founded by former Marvel owner and publisher Martin Goodman, edited by Warren's Jeff Rovin and Marvel's Larry Lieber (brother of Stan Lee), this brand-new four-color comic publisher burst onto the scene in 1975...and burst apart about six months later, with most of their comics only publishing three issues, despite some big names lured over to Atlas/Seaboard from the big two. But there's a few gems among the giggles, and let's look at both this week. Let's get on our polyester suits, pop in the Eagles eight-track, and cruise down to the five-'n'-dime to pick up an Atlas Comic...published by the company we now call (to avoid confusion with Marvel/Atlas during the '50s)...Atlas/Seaboard! Today: The Brute!



Nicely designed and colored covered for The Brute #1, Atlas/Seaboard's Hulk analogue:

Cover of The Brute #1 (February 1975), cover art by Dick Giordano



Panicky Larry is panicked!

Panels from The Brute #1 (February 1975), script by Mike Fleisher, pencils by Mike Sekowsky, inks by Pablo Marcos



Yaahhhh! A pteranodon attack gives Mike Sekowsky the opportunity to sneak in a swear word...

Panels from The Brute #2 (April 1975), script by Mike Fleisher, pencils by Mike Sekowsky, inks by Pablo Marcos, letters by Alan Kupperberg



Good to see they're using all the most up-to-date and authentic medical equipment.

Panels from The Brute #3 (final issue, July 1975), script by Gary Friedrich, pencils by Alan Lee Weiss, art assist by Jim Starlin and Frank Brunner, inks by Jack Abel, colors and letters by Alan Kupperberg



Grand plans for a doomed company:

Text page from The Cougar #2 (July 1975 )


Tomorrow: Ditko!